Florrie a.k.a Florence Arnold is an English singer-songwriter who is bringing us some classy, avant-pop to the messy table of current popular music. The new EP Sirens is a short and sweet ride with three songs and two remixes. I love this concise format. Who needs a long ass album filled with spam-filler songs? *coughLadyGagacough* Siren opens with bhangra inspired Seashells. This track demands mojito, sunshine and a dancefloor. Command.
Next we’re on to Free Falling. Hypnotising hook, unusual structure and Florrie‘s effortless vocals are thread with organic synth. There’s still a subtle middle eastern vibe and the whole track is a little more demanding than your average pop ditty, which is exactly what makes it so special. The EP was produced by the influential British team Xenomania, while it preserves the original drum-driven Florrie sound present on her previous releases.
Wanna Control Myself is a basey trip in a cadillac. Smooth sound of Xenomania is particularly present on this track, and once again steers from the mainstream with an enticing lullaby-like middle eight and strings. Music videos by Jack Bowden and Ferry Gouw reflect the cool, understated atmosphere of the sound and are simply great to look at.
Sirens is a solid gem of a EP. There’s a bright dance-inducing summer anthem as well as ambitious, avant-garde pop.
Get it on iTunes here. Best £1.99 I’ve spent since that pint in a student bar. x